With job losses wreaking havoc throughout the Coronavirus pandemic, side hustles are becoming increasingly popular, and affiliate marketing could be the second ‘job’ you’re searching for.
Everybody is searching for freedom, whether it be within finance, time or career. The online era is here and is most likely going to stay forever, and this means it is much easier to get involved with pursuits you may be interested in.
Affiliate marketing is a great way to earn extra income and diversify your work. A key example of this is obviously influencer marketing, however, I’m not talking about it being your full-time job.
Influencers spend hours curating content to suit their large audiences, and the time they need to successfully market products often means it becomes a full time job for them. However, you don’t need to have thousands of Instagram followers in order to become an affiliate.
If you have a decent-sized audience and choose to promote products that are likely to appeal to those in your audience, you’re already halfway there. Obviously you would expect those who have a larger following to be more likely to achieve results, however, if work is done to build your personal brand, the sky’s the limit.
Whereas influencers usually earn a fixed amount of money per post, for example, and their content must adhere to certain guidelines, affiliates earn on a commission basis, ranging from five to 100%.
There are blogs out there that can give you the tips and tricks to get started in affiliate marketing, even if you have no previous experience whatsoever.
Justine Grey is an affiliate manager, who works with affiliates, giving them the best tips and enabling them to monetise their content. She says: “Contrary to what you may have heard, most bloggers aren’t raking in mansion money from their affiliate marketing pursuits. Instead, they’re building up a respectable income stream slowly over time.
If you have spare time and would like to use it in order to make some extra income, reading up on the benefits of affiliate marketing is definitely worth doing. There is plenty of information on PerformanceIN regarding how advertisers choose affiliates, the current position of the industry and the benefits that can come from it.
If you’re an expert on affiliate marketing, we’d love to hear from you. Please get in touch with any case studies or opinion pieces that you feel would benefit our readers.
Niamh Butler-Walton is the Staff Writer for PerformanceIN. With a strong background in journalism, Niamh enjoys keeping up-to-date with, and covering, the newest industry trends.